Airrack Talks Growing a YouTube Channel and Funding His Career as a Creator | Richer Lives by SoFi

Vivian Tu (YourRichBFF) and SoFi’s Brian Walsh (Dr. Money) tapped in with YouTube’s fastest growing creator, Airrack, to discuss how he built his channel from the ground up, the finances behind a career as a creator, and his plans for longevity beyond making videos for YouTube. Ready to start living a richer life? Sign up for a SoFi Checking and Savings account and start earning up to 4.60% APY on your money with direct deposit: https://www.SoFi.com/richerlives Follow SoFi: https://www.instagram.com/SoFi / https://www.tiktok.com/@SoFi https://twitter.com/SoFi Follow Dr. Money: https://twitter.com/SoFiBrianWalsh Follow Your Rich BFF: https://www.instagram.com/your.richbff/ https://www.tiktok.com/@yourrichbff Follow Airrack: https://www.youtube.com/c/airrack https://www.instagram.com/airrack/ https://twitter.com/airrack?lang=en 0:00 - Meet Airrack! 3:29 - Which risks are worth taking? 7:13 - Becoming a YouTuber 8:26 - Airrack’s reinvestment strategy 12:14 - Building a brand 15:07 - In the video idea business 19:18 - Airrack’s long-term strategy 26:28 - Airrack on monetizing relationships 30:12 - The logistics behind creating videos